Digipak research

To allow me to see ideally what the band digipak should look like, my first step is to perform a great deal of research.

Above are two images of album covers from bands belonging in the same genre as The Ghost Frequency. The top image is the Arctic Mokeys, a very famous Indie band from England. I like this cover, the simplicity of the image stands out. Also, the laid back and careless attitude of the model reflects the thoughts and feelings of the band. I think it is appealing how even the album name does not appear on the front, it almost appears unnecessary. The band name, located at the top left hand side of the album cover, stands out as it is bordered by a white shape. This album will stand out on shelves and is a good representation of the band. I think it will greatly appeal to the bands target audience.

The bottom image is the Kings of Leon cover for the album titled 'Wasted time'. The image on this album cover is also simple but interesting and intriging similar to the Arctic Monkeys cover. The font is in clear white, standing out against the Sepia background. The image itself is intriging, suggesting along with the album name, that the woman has been captured in wasted time. I believe that this product will stand out on shelves, capturing the publics attention.

Above is an image of the digipak for Lady GaGa's latest album titled 'The Fame Monster 2'. Similar images of Lady GaGa are shown throughout the unfolded pack. This makes it clear to the user who the artist is aswell as increasing audience interest. I like the way that the album name is written behind the CD holder, giving the user something different to see once the CD has been removed.

After looking at similar genres digipaks, I can see that a simple image is all that is necessary to capture attention. I will take this into account when producing the digipak.